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CostView Review 2026

Spend, cards, payouts, P&L and buyer payroll for media-buying teams in one system

Seven spreadsheet tabs, one for spend, one for revenue, one each for proxies, accounts, cards, business managers and payouts, and by the end of the month the balances disagree by a four-figure sum. That is the picture CostView opens with, and it is one most media-buying teams recognise. The product is a finance hub for affiliate teams of 3 to 50+ people, built so that buying accounts, topping up a card or paying a buyer produces a record on its own instead of a reminder to update a sheet.

Registration takes a minute and needs no card, demo data loads with one click so you can walk every screen before entering a single figure, and the team offers to migrate your existing spreadsheets for free. Everything can be exported as a ZIP at any time.

What moves out of the spreadsheet

Four things that stop being manual work once a team is on CostView.

P&L per campaign

Spend, consumables and revenue sit against each campaign, and profit, ROI and the team balance recalculate on their own. 33 expense categories come ready out of the box, so the structure is there on day one.

Cards read directly

Brocard, Stellar and flexcard are integrated, so a top-up or a charge lands in the finances without anyone typing it in. Integration keys are stored encrypted.

Buyer payroll

Each buyer gets an agreement: percentage of revenue, percentage of profit, fixed or hybrid. One button fills in the amount from their campaigns, and payout history is kept apart from the formula, so a rule change never rewrites a closed month.

Five roles

OWNER, ADMIN, FINANCE, TEAM_LEAD and BUYER. A buyer sees only their own campaigns and consumables, a team lead sees their team, and removing a member cuts access instantly.

Cloud or your own server

The hosted version is the quick route, and campaign figures are visible only to your team either way. For teams whose campaign base is the most sensitive thing they own, CostView also ships as a self-hosted install: statistics, finances and history stay on your infrastructure, and the Pro and Holding plans both include the option.

A five-minute video by the founder shows how profit is calculated per campaign, how payouts run, how buyer salaries are worked out and where money tends to leak, which is a faster introduction than any feature list.

Pricing and the PROXIES.SX perk

During the closed beta CostView is free with full access, no card and no time limit. The plan line-up for launch is Free for one user with 30 days of history and Brocard sync, Solo for a single buyer with unlimited history and every integration, Pro for teams of up to 14 with the five roles and a 20% discount from five seats, and Holding for 15 or more with 12-month audit retention and priority support. Teams that join during the beta get 30% off their first year after launch.

On top of that, PROXIES.SX users who sign up through the link on this page get their first month free and then 30% off for months two to six.

Proxies as a line in the campaign P&L

Proxies are one of the seven tabs in the spreadsheet CostView replaces, and one of the consumables it tracks against each campaign. A team running its ad accounts, pre-landers and account farms on PROXIES.SX 4G/5G mobile and residential IPs records the GB spent on a campaign as that campaign's cost, next to the accounts and the card charges, so the ROI a buyer sees already includes the network.

Because PROXIES.SX bills per GB with no port or endpoint fees and the GB never expire, the proxy line is a single variable cost that scales with the campaign, which is exactly the kind of figure a per-campaign P&L is built for. A team lead assigning a new buyer their own country pool can see, a month later, what that geo returned after proxies.

Who CostView is for

The moment a team passes five to ten campaigns and a couple of buyers, the spreadsheet starts to cost more time than it saves, and that is the team CostView is written for. Owners get profit, ROI and the team balance on one dashboard, finance staff get card reads and payouts without manual entry, and buyers get a clean view of their own campaigns and what they have earned on them.

Agencies and holdings with 15 or more people, and anyone who would rather keep the campaign base on their own server, have the Holding plan and the self-hosted option waiting for them at launch.

Frequently asked questions

What is CostView?

CostView is a finance hub for affiliate and media-buying teams of 3 to 50+ people. It brings campaign spend, consumables, cards, payouts, P&L per campaign and buyer salaries into one system, available in the cloud or self-hosted on your own server.

Which cards does CostView integrate with?

Brocard, Stellar and flexcard are read directly, so card spend is recorded automatically. Integration keys are encrypted, and campaign figures are visible only to your own team.

How does CostView calculate buyer salaries?

Each buyer has an agreement set as a percentage of revenue, a percentage of profit, a fixed amount or a hybrid. The Calculate button fills in the sum from the campaigns of that buyer, and payout history is stored separately from the formula, so earlier periods stay untouched when a rule changes.

How much does CostView cost?

During the closed beta CostView is free with full access, no card and no time limit. The plan line-up is Free, Solo, Pro for teams of up to 14 and Holding for 15 or more, and beta teams get 30% off their first year after launch. PROXIES.SX users get the first month free and then 30% off for months two to six.

How does CostView fit with PROXIES.SX?

Proxies are one of the consumables a media-buying team tracks in CostView next to accounts and cards. Teams that run campaigns on PROXIES.SX 4G/5G mobile and residential IPs record that GB spend against the campaign it served, so the P&L per campaign includes the network cost from the start.

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